Brand Identity
Cult Modern
A boutique fashion and lifestyle brand with a vignette vogue mood. Twilight was identified as the creative springboard, arising from the founder’s vision to create a brand that brought alive classics with a contemporary twist, to exist in the overlapping realm between opposing forces. A colour palette was chosen to reflect an abstract twilight mood, a custom logotype that existed in the world between classic typefaces and contemporary typefaces was created, a brand insignia with the brand initials was developed and the all these elements were used to bring alive the brand world in business stationery, packaging, in store elements and more.
Gallery OED, Cochin
Gallery OED, for this beautiful and modern art gallery in Fort Kochi, the brand identity was developed keeping the blank canvas as the design inspiration. Complementary bold colours were used to create the brand collaterals, reflecting the magic of art, paintings and colours.
Thomas & Shahna Architects
For Thomas & Shahna Architects, the world of architecture was reduced to the two horizontal lines for the logo design inspiration. The two horizontal lines that are always the end points within which an architectural piece is created - the floor and the roof, this was used as an extendable design element in all brand collaterals.
Latha
Latha, a contemporary label from the house of Latha Puttanna. For this brand identity a very abstract, clean, geometrical version of the brand name was developed - unique, bold, minimal and chic.
Parisera
Parisera logo and insignia that captures the values that the brand believes in: Craft, Provenance and Identity - an abstraction of the overlap of three circles, to create perfect balance between the brand values.
Riddle Room
Riddle Room logo: an escape rooms brand that launched in Bangalore, India. Inspired by the process of solving a riddle, piecing together all the clues. That moment when you know you have solved it, even before you actually have.